From 2 October to 22 October, the students successfully taken the course tailor-made by Victoria Kulibanova and offered under the name of The School of a Good PR Professional.
The main goal of the course was to help young PR specialists to find their way in the profession and to teach the specifics of the PR job from a practical point of view.
The course program included the following educational units:
1. Marketing Basics for a PR professional
2. Communication strategy
3. Communication with the media
4. SMM for a PR professional
5. Online reputation management
6. Anti-crisis PR
7. Looking for a job in PR
8. First steps in the new job